Reason #1: Online Advertising Is Simple

In this mini-series, we are publishing short posts to explain why business owners should love online advertising.

Running a company is only successful when you can reach your target audience. People need to know what you are selling in order to buy it, right? This is the beauty of advertising, and specifically, online advertising.

Online advertising is simple, effective, and designed to convert our website visitors into visitors on your company's website so they can become your future customers. 

Unlike traditional methods, online is simple AND actionable.  

Neither paper, magazine, or radio is primarily designed to drive your future customers directly to your company website immediately after interacting with your ad. Think about that. They see your advertisement in the paper or magazine and then flip on with good intentions of checking you out. But do they? They hear your ad on the radio, and then you are likely long forgotten...